The stands were as crowded and trepidatious as before a basketball game, but the lights were soft and elegant as if suggesting an intimate and friendly atmosphere. Throughout the various videos, all the inspirations behind the collections designed by the various designers were thoroughly explained - all unequivocally belonging to the Moncler language but each personal in its own way.
Moncler is, of course, the brand that turned the puffer jacket into a luxury item - something you could covet and cherish like your favorite denim, not just the drab thing you wear when it's freezing cold outside.
This was the "Moncler Genius Building," Moncler's most visible effort to establish a deeper connection with - and fulfill the multi - faceted fashion needs of - a public that is well familiar with its tri - color - logoed down puffers.
Moncler's classic codes were set down in the mid - century, when recreational skiing and mountain exploration was beginning to boom. The Karakorum jacket was created in 1954 by Moncler to protect Italian explorers on the first expedition to reach the peak of K2.
"Econyl www.monclersoutlets.com is a fiber that's made from reclaimed fishing line in Scandinavia," Williams explains. "It can be used in lots of different things - it's like nylon.
It also meant returning to his own DNA of luxury leisurewear and extreme comfort. Being Moncler Sale a digital - first company means brands must realise the first touchpoint for customers to be introduced to brands, is online.
Expect to see some of the tricks Williams has picked up at Moncler to filter back to his white - hot mainline. In contrast, speaking with Leoni on Zoom and looking slowly at these look book images - there's no particular rush, as due to some calendar vagary the collection has been on sale since January, so this review is more an exercise in completism - is highly conducive to connection.